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Sometimes I write semi-personal things meant to be semi-public.
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    thedailywhat:

One More Thing To Worry About of the Day: 41-year-old Y&R advertising exec Suzanne Hart suffered a gruesome, Final Destination-esque death today, when she was crushed by an elevator after it suddenly shot up while she was getting in.
The incident, which occurred at the company’s 285 Madison Avenue HQ, was described by an NYFD official as follows:

Her foot or her leg are heading into the elevator while the door is open. Her one foot is in the car; but then, the doors close on her leg and the elevator shoots upward. And she is just kind of yanked up with it. Then, the elevator car becomes pinned between the first and second floor. It seems like her body is what stops the elevator’s movement.

Two passengers already inside the elevator car were not physically injured, but were described as victims of trauma.
Department of Buildings spokesman Tony Sclafani said the elevator in question was inspected this past June, and “no safety issues were found at that time and no conditions were found that would be related to this accident.” 
[cityroom / image: cbsnews.]

I work here. I can’t believe this happened. It could’ve been any one of us…

    thedailywhat:

    One More Thing To Worry About of the Day: 41-year-old Y&R advertising exec Suzanne Hart suffered a gruesome, Final Destination-esque death today, when she was crushed by an elevator after it suddenly shot up while she was getting in.

    The incident, which occurred at the company’s 285 Madison Avenue HQ, was described by an NYFD official as follows:

    Her foot or her leg are heading into the elevator while the door is open. Her one foot is in the car; but then, the doors close on her leg and the elevator shoots upward. And she is just kind of yanked up with it. Then, the elevator car becomes pinned between the first and second floor. It seems like her body is what stops the elevator’s movement.

    Two passengers already inside the elevator car were not physically injured, but were described as victims of trauma.

    Department of Buildings spokesman Tony Sclafani said the elevator in question was inspected this past June, and “no safety issues were found at that time and no conditions were found that would be related to this accident.” 

    [cityroom / image: cbsnews.]

    I work here. I can’t believe this happened. It could’ve been any one of us…



    Reblogged from The Daily What.

    December 14, 2011, 9:03pm  Comments

    thedailywhat:

Green Initiative of the Day: It was announced yesterday that PepsiCo will soon begin manufacturing an environmentally-friendly bottle composed entirely of plant material — this despite Coca-Cola Co.’s recent assertion that it would be years before a 100% plant-based bottle could be produced.
Materials used include switch grass, pine bark, and corn husks. PepsiCo plans to eventually begin incorporating organic leftovers from its food business.
According to PepsiCo senior VP of advanced research Rocco Papalia, the way the new PET bottles feel and protect their contents is indistinguishable from their plastic siblings. “We’ve cracked the code,” he is quoted as saying. “It’s a beautiful thing to behold.”
[ap via csm.]

One of the coolest and potentially revolutionary things I’ve seen in so long. Can’t wait to get my hands on one of these. Hope it doesn’t go the way of crystal pepsi…

    thedailywhat:

    Green Initiative of the Day: It was announced yesterday that PepsiCo will soon begin manufacturing an environmentally-friendly bottle composed entirely of plant material — this despite Coca-Cola Co.’s recent assertion that it would be years before a 100% plant-based bottle could be produced.

    Materials used include switch grass, pine bark, and corn husks. PepsiCo plans to eventually begin incorporating organic leftovers from its food business.

    According to PepsiCo senior VP of advanced research Rocco Papalia, the way the new PET bottles feel and protect their contents is indistinguishable from their plastic siblings. “We’ve cracked the code,” he is quoted as saying. “It’s a beautiful thing to behold.”

    [ap via csm.]

    One of the coolest and potentially revolutionary things I’ve seen in so long. Can’t wait to get my hands on one of these. Hope it doesn’t go the way of crystal pepsi…

    (Source: thedailywhat)



    Reblogged from The Daily What.

    March 16, 2011, 8:57pm  Comments

    Advertising has come a LONG way since the 1920’s. 

    Advertising has come a LONG way since the 1920’s. 



    September 13, 2010, 11:50pm  Comments

    thedailywhat:

Promo Poster of the Day: First official teaser poster for season four of AMC’s Mad Men.
Proposed Tagline: “Just when you thought it was safe to break the glass ceiling.”
[ausiello.]

omgomgomgomg MAD MEN SEASON 4 YES MY BIRTHDAY WEEK

    thedailywhat:

    Promo Poster of the Day: First official teaser poster for season four of AMC’s Mad Men.

    Proposed Tagline: “Just when you thought it was safe to break the glass ceiling.”

    [ausiello.]

    omgomgomgomg MAD MEN SEASON 4 YES MY BIRTHDAY WEEK



    Reblogged from The Daily What.

    June 21, 2010, 7:52pm  Comments

    Sauce: http://www.flickr.com/photos/lenbuster/4555339464/sizes/l/in/faves-fashionfades/
*sort of* agree, but…

    Sauce: http://www.flickr.com/photos/lenbuster/4555339464/sizes/l/in/faves-fashionfades/

    *sort of* agree, but…



    May 30, 2010, 11:28am  Comments